Categoria: infraestrutura

How a newsroom cafe helped boost digital ad revenue at The Register Citizen | Media news | Journalism.co.uk

How a newsroom cafe helped boost digital ad revenue at The Register Citizen | Media news | Journalism.co.uk

See on Scoop.it – Journalism and the WEB Group editor of Journal Register Company’s newspapers in Connecticut Matt DeRienzo explains how opening a newsroom cafe helped build trust and boost ad revenue as a result… See on www.journalism.co.uk

The future of news and why “digital first” matters

The future of news and why “digital first” matters

See on Scoop.it – Journalism and the WEB The fact that the news is now a process rather than a finished product that can be printed and shipped to readers makes it even more important that newspapers adopt a “digital first” approach, and think about the news the way bloggers do. See on gigaom.com

In newsmedia industry, message trumps medium

In newsmedia industry, message trumps medium

See on Scoop.it – Journalism and the WEB As with the dawn of language and the invention of the printing press, the novelty of today’s new digital delivery models — the medium — will soon fade and allow us to focus on what really matters: the message they deliver. See on www.inma.org